Mens: Penguin
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Penguin Clothing for American Geek Chic
American ‘geek chic’ has never been more fashionable and Penguin clothing with its combination of golfing vintage and casual hoodies and sweatshirts is the ultimate designer label.
If you’re looking to pick up a penguin – forget the chocolate biscuit and think cool American apparel. Penguin clothing has some top picks with its range of casual wear, including denim, hoodies, sweatshirts and t-shirts. Penguin also has a dedicated golf range of clothing that was in fact the secret of its success when the company first began in the 1950s. Penguin by Munsingwear was a staple brand for American suburban leisurewear. Its appeal is firmly rooted in the ‘Pete’ the Penguin logo that became an official mascot for the golf shirts, the Penguin shirt became an instant golf classic as it incorporated style with technical and practical design – including a ribbed slice of fabric on the underarm of the shirt to stop rips during the golf swing.
Penguin Picks
The vintage golf ethos of the brand continues to this day – Penguin was worn by the likes of Bob Hope and Richard Nixon. And ever since California embraced all things retro epitomized by the fashions of cult-teen TV character Seth Cohen in The O.C. Penguin clothes have seen a massive revival. So much so that in 2002, Penguin re-launched the Original Penguin brand as a complete sportswear collection. The Penguin re-launch tapped into the zeitgeist of the time – with a suburban chic aesthetic combined with a vintage look that appealed to a brand new generation of fashion fans. The ‘geek chic’ vibe is still strong thanks to its witty humour and understated style that appeals so much to the young, hip market. Many aficionados see Penguin clothes as more than just a label, but as a lifestyle choice.
Penguin Clothing – Rebranded for Vintage Appeal
The range of Penguin clothes and collections has expanded in line with the increase in demand. As well as golf clothes and casual gear, Penguin also produces footwear and accessories, with classic sneakers and vintage trainers and unisex kickers and boots. If you’re looking for retro styling for a little geek chic, Penguin clothing are the ultimate brand. Although the Penguin brand is big for the boys, their women’s line is also much sought after – reminiscent of fashions from TV shows like the Wonder Years and the cult movie, Ghost World. The clothes are so retro and beautifully designed they’ve been dubbed ‘retrolicious’!
